Drum Capital · 2022 · Brand Identity
Drum Capital: Confidence Within Constraints
The problem
A private equity firm with a dated website and pitch deck, and strict limits on how much the brand could change.
The solution
Worked inside the constraints: color and gradients for depth, a modern photography guideline, and a refreshed site and deck that read like the firm's caliber.
COMPANY WEBSITE REDESIGN
Brand Style Guide
Pitch Deck
Drum Capital
Drum Capital is a private equity firm focused on value-based investing in the lower middle markets, through primary fund investments, co-investments, and direct investments.
They needed an updated web design and pitch deck. We were limited in what we could update with the brand, so we utilized color and gradients throughout and provided a modern photography guideline.
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March 2019